Alcopop! was hewn from the ashes of way too many fine nights out way back in 2006, started in a small cardboard box – and has matured ever since into the (relatively) fine label vintage you see before you. Kicked off with a small three figure ‘business’ loan partially invested gambling on football (thanks Lomana Lua Lua) Jack, Kev and the squad have since worked with a whole array of fine bands who have dazzled us with LPs that sit in pride of place of all of the greatest record collections.

If life gives you lemons… Make Alcopop!

With the likes of DITZ, Problem Patterns, Loose Articles, Art Brut, The Subways, KEG, TIGERCUB, johnny foreigner, Fight Like Apes, Anamanaguchi, Tellison, cheerbleederz, DZ Deathrays and Raketkanon amongst our finely chiseled roster – we also do cool stuff like putting out a shirt to celebrate Mary Earps when Ni*e wouldn't, release QI’s ‘No Such Thing As A Fish’ podcast on vinyl (making them the world’s first official rock star podcasts), buying the UKIP website and releasing the Wit and Wisdom of Nigel Farage on blank 7” with Enter Shikari. We’ve also put out a compilation on a bike, and held full on rock shows on boats down the Thames. We won an AIM Small Label of the Year Award many many years ago, which was bloody fun! Recently we started a label for kids too and signed Yukee (of CBeebies fame) putting out kid's hits with the likes of Rivers Cuomo, Wet Leg, Chali 2Na and Lauren Laverne.

What’s most important to us though (without meaning to sound too cliché) is you, the bands we work with and the whole Alcopop! community that comes together with the finest faces and hearts all aglow. That’s why we regularly have stages at our favourite festivals and love it more than anything when you get involved, and party with us. It’s what Alcopop! is all about.

So come on in, the Hooch is lovely…